Drafting a Business Plan
To begin, what kind of cannabis operation are you hoping to create? If you’re here on the Montel blog, shopping around for indoor vertical farming systems, you’re likely looking at one of three possible industries, perhaps more than one:
- Cultivation: growing and harvesting plants
- Production: turning the plants into packaged goods
- Dispensary: selling goods to happy consumers
(There are smaller but still important opportunities besides these core three, such as cannabis testing labs.)
From there, you’ll need a business plan, an outline of how you’ll find reliable suppliers, turn opex and capex into profit, and make a name for your brand apart from the competition. This is the blueprint for how your business will come together, and your approach on paper could be your golden ticket to opening a unique business venture and attracting a bounty of business partners and customers.
Every good business plan answers the following six questions:
- What is the purpose of your company?
- What is the nature of the market you plan to enter?
- How do you plan to market your goods?
- What are your operational targets, and how do you plan to meet them?
- What are the ownership and organizational structures for your business?
- What are the ownership and organizational structures for your business?
- How do you plan to fund your venture, and what is your projected cash flow?
Registering, Licensing, and Permitting
As you develop your business plan, a lot of the specifics will revolve around where you want to sell and the local laws around cannabis sale.
In the US, cannabis is still a Schedule I narcotic at the federal level, but states can decriminalize or legalize as their politicians and voters see fit, though that alone won’t preclude the federal government from prosecution. That’s why it’s so important to know the ins and outs of state and local laws around cannabis and adhere to them tightly, as well understand the regulatory bodies you’ll encounter and with whom you’ll file your necessary paperwork.
Take a look at this recent state-by-state ranking based on governmental favorability toward cannabis. Below is just a sampling of just how different state cannabis regulations can be (as of July 2023):